You can literally taste victory...

as you tackle tricky questions while sampling the best foods in the Reading Terminal Market and nearby Chinatown. You'll also discover other delightful surprises in the neighborhood. Highlights include...

  • America’s oldest ice cream vendor
  • Philly’s most endangered cheesesteak (and a related gaffe by a presidential candidate)
  • a Chinatown building from the year 4668
  • the tiny towns outside the Transit Museum
  • a historic organ in an unexpected place
  • a secret beneath City Hall
  • such delightful dishes as artisanal chocolates, sinful cheesecakes, fried dumplings, soft pretzels, cappuccino, cupcakes, roast pork, moon cake, Amish baked goods, and more.

Your team will tackle such questions as...

• According to a bubble vendor, what should you do so that your spouse can never cash in on your life insurance policy? Answer: An old sign above Terralyn’s soaps says, “Drink Buttermilk and Live Forever.”

• What sight might make you think that fighters here use an enemy to combat an enemy (if we may mangle a phrase)? Answer: A fire-breathing dragon on the House of Dragons firehouse.

• Find a spot where you can repeatedly gaze into the past. How much would a bunch of “scullions” and a bar platter set you back? Answer: As seen in two historical photos, “scullions” at Margerum’s cost 10 cents, and at William Evans’ Seafood a bar platter is $1.25, for a total tab of $1.35.

Please note that we left out clues and directions in the questions above. The questions are designed so that you can find the answer only when you are in the right spot and looking at the right thing. (Sorry, Googlers!) You don’t need any previous knowledge to triumph—you just need good teamwork and comfortable shoes!

This hunt is a great adventure for locals and out-of-towners alike. For the “food challenges,” teams must take photos of themselves enjoying or presenting snacks available from certain vendors and stores. It’s up to the team to decide what to eat and where. (That way, you can let your taste buds be your guide, and you can avoid any food you don’t care for.)

The full hunt takes two and a half hours (not including time for setting up at the start and scoring at the end), although a two-hour version is also available. There is also an abbreviated all-indoor hunt that takes place almost entirely in the market. Not in the mood for food? We also offer the Reading Terminal Ramble, with the same highlights but without the emphasis on food.

The Market is open Monday through Saturday 8 a.m. to 6 p.m., and Sunday 9 a.m. to 4 p.m. We recommend doing the hunt any day from Wednesday through Saturday, when the Pennsylvania Dutch stands are open.

Contact us to learn more and get in the game!